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    City University of Hong Kong

    MA in Integrated Marketing Communication

    Last verified against the official program page on .

    Hong Kong, HKMAIn-person1 year
    HK$228,000.00
    Tuition
    over 12mo
    180
    Cohort
    students
    30
    Credits
    HK$600.00
    App fee

    MA in Integrated Marketing Communication at City University of Hong Kong is a 30-credit, 1-year, in-person MA program based in Hong Kong, HK. Tuition is HK$228,000.

    About the program

    The program incorporates marketing, public relations, advertising, and new media to train professional integrated marketing communicators. It emphasizes analytical approaches, research, content development, and emerging technologies in a context of media convergence and globalization.

    Focus: coursework

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    Admissions

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    Deadlines

    Fall 2026
    May 31, 2026
    Term 2026
    May 31, 2026

    Standardized tests

    TOEFL
    optional
    Min a score of 79 (Internet-based test) in the Test of English as a Foreign Language (TOEFL)
    IELTS
    optional
    Min an overall band score of 6.0 in International English Language Testing System (IELTS)

    After the program

    Post-study work rights

    24 months IANG (Immigration Arrangements for Non-local Graduates, Hong Kong)

    HK$12,000.00
    Annual living cost

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    Self-reported profiles of past applicants to this program.

    Prerequisites

    Specific coursework this program expects you to have completed: calculus, linear algebra, programming, statistics, and subject-specific prerequisites where applicable.

    Recommendations

    Exact count of letters required, whether academic vs professional references are preferred, and any program-specific guidance on who to ask.

    Essays

    Number of essays required (statement of purpose, personal statement, diversity statement), prompts where the program publishes them, and whether supplemental essays are optional or mandatory.

    Contact

    Direct email and phone for the admissions office handling this program, plus a link to the program-specific inquiry page where available.

    Frequently asked questions

    How much does MA in Integrated Marketing Communication at City University of Hong Kong cost?
    The total estimated tuition for MA in Integrated Marketing Communication at City University of Hong Kong is HK$228,000 across 30 required credits.
    Is MA in Integrated Marketing Communication at City University of Hong Kong online or in-person?
    MA in Integrated Marketing Communication at City University of Hong Kong is offered in-person.
    How long does MA in Integrated Marketing Communication at City University of Hong Kong take to complete?
    MA in Integrated Marketing Communication at City University of Hong Kong is structured around 1 year and 30 credits.
    How large is the MA in Integrated Marketing Communication at City University of Hong Kong cohort?
    MA in Integrated Marketing Communication at City University of Hong Kong typically enrolls around 180 students per cohort.
    What work-permit options follow MA in Integrated Marketing Communication at City University of Hong Kong?
    Post-completion work rights for MA in Integrated Marketing Communication at City University of Hong Kong: 24 months IANG (Immigration Arrangements for Non-local Graduates, Hong Kong)