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    Michigan State University

    Marketing Research (M.S.)

    Last verified against the official program page on .

    East Lansing, USMSIn-person1 year
    STEM-OPT
    $39,500.00
    Tuition
    over 12mo
    30
    Cohort
    students
    30
    Credits

    Marketing Research (M.S.) at Michigan State University is a 30-credit, 1-year, in-person MS program based in East Lansing, US. Tuition is $39,500 and the program is STEM-OPT eligible for international students.

    About the program

    The program prepares students for marketing research careers through expertise in research strategy, advanced analytical techniques, AI-driven methodologies, emerging technologies, and real-world applied projects including predictive modeling and automation tools.

    Focus: coursework
    QS #1 Marketing Research | US News #2 Best Online Master's in Business Programs
    Part-time option

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    Admissions

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    GPA thresholds, GRE/TOEFL/IELTS minimums, essay counts, recommendation letters, prerequisites, admissions contacts, and country-specific requirements like APS certification, portfolio submissions, or GATE scores.

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    Deadlines

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    Exact application deadlines for each term (Fall, Spring, Summer, Rolling), with priority and final dates where the program distinguishes them.

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    Standardized tests

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    Which tests are required, optional, or waived (GRE, GMAT, TOEFL, IELTS, Duolingo), minimum scores including separate verbal / quant sections, and program codes for score reporting.

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    After the program

    Post-study work rights

    12 months OPT + 24 months STEM OPT (US)

    $18,750.00
    Annual living cost

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    Self-reported profiles of past applicants to this program.

    Prerequisites

    Specific coursework this program expects you to have completed: calculus, linear algebra, programming, statistics, and subject-specific prerequisites where applicable.

    Recommendations

    Exact count of letters required, whether academic vs professional references are preferred, and any program-specific guidance on who to ask.

    Essays

    Number of essays required (statement of purpose, personal statement, diversity statement), prompts where the program publishes them, and whether supplemental essays are optional or mandatory.

    Contact

    Direct email and phone for the admissions office handling this program, plus a link to the program-specific inquiry page where available.

    Frequently asked questions

    How much does Marketing Research (M.S.) at Michigan State University cost?
    The total estimated tuition for Marketing Research (M.S.) at Michigan State University is $39,500 across 30 required credits.
    Is Marketing Research (M.S.) at Michigan State University online or in-person?
    Marketing Research (M.S.) at Michigan State University is offered in-person.
    How long does Marketing Research (M.S.) at Michigan State University take to complete?
    Marketing Research (M.S.) at Michigan State University is structured around 1 year and 30 credits.
    Is Marketing Research (M.S.) at Michigan State University STEM-OPT eligible?
    Yes - Marketing Research (M.S.) at Michigan State University is STEM-OPT designated, allowing international graduates to extend their post-completion OPT for up to 36 months total.
    How large is the Marketing Research (M.S.) at Michigan State University cohort?
    Marketing Research (M.S.) at Michigan State University typically enrolls around 30 students per cohort.